FREE RESEARCH TOOLKIT
The Consumer Research Methodology Toolkit
Practical frameworks for consumer product testing, from recruitment to analysis, as five free PDFs you can download right away.
- Step-by-step testing protocols for any product category
- Sample questionnaires and rating scales
- Best practices for qualitative and quantitative research
- Analysis frameworks and reporting templates
Download the research toolkit
Five PDFs covering planning, testing, focus groups, synthesis and sample data.
Free download. No email needed.
- Product Testing TemplateComplete testing protocol & questionnairesDownload
- Focus Group Moderator GuideDiscussion guides & moderation techniquesDownload
- Insight Synthesis Mind MapTurn raw feedback into clear themesDownload
- Research Roadmap Intake FormScope your study in one pageDownload
- Sample Research DatasetsExample data to model your analysisDownload
Follow-up guides by email
Get follow-up guides from Portifer by email (optional).
FREE RESEARCH TOOLKIT
What the toolkit covers
Everything you need to plan, execute, and analyze professional consumer research studies.
Study Design
- Setting clear research objectives
- Choosing the right methodology
- Sample size calculations
Tester Recruitment
- Screening criteria development
- Demographic targeting strategies
- Quality control measures
Data Collection
- Survey design best practices
- Longitudinal study protocols
- Media capture guidelines
Analysis Methods
- Quantitative analysis techniques
- Qualitative coding frameworks
- Sentiment analysis methods
Reporting
- Executive summary templates
- Board-ready report structure
- Actionable insights framework
Bonus Materials
- Ready-to-use questionnaires
- Email templates for testers
- Example datasets to model your analysis
Ready to elevate your consumer research?
Download the toolkit now and start running more structured product tests.